In 2016, Jules Müller discovered through the Reeperbahn Festival that one could also work in the music industry, and she abandoned her original plans for a career in book publishing.
Born and raised in Berlin, she began her studies in Communication Sciences and Literature at Freie Universität Berlin in 2015 and gained extensive experience in radio and digital PR, booking, and tour production through various agencies.
She worked for streaming services Deezer and Moodagent in Berlin, as well as for IDOL Distributions in London, and spent five years as a freelance social media consultant for various artists and Universal Music Germany.
In 2021, Jules started her Master’s in Music and Creative Industries at Popakademie Mannheim.
For the past four years, Jules has been working as a freelance artist manager and creative consultant, supporting emerging artists like anaïs and Sandra Isabel.
Her broad range of experiences shapes her holistic approach to management. Her work focuses on sustainable artist development, building loyal fan communities, and creating a strong visual artist identity.