Zoe Heckmann recently founded The Bridge - International Artist Services with her two partners Matthias Henning and Chris Lippert.
After graduating from the University of Western Sydney, Zoe Heckmann began her career in 2010 as an analyst at Bauer Media / Rolling Stone Magazine in Sydney, Australia. After a year at market research company IRI Asia Pacific, Zoe joined the data team at Universal Music Australia in 2014, where she worked in various roles in Insights & Analytics, focusing on streaming, social media, digital marketing, consumer insights, audience segmentation, market analysis and industry trends. In 2019, she moved to Berlin to join Universal Music's German data team. From mid-2019, Zoe was responsible for building and most recently leading the global data analytics team at BMG in Berlin as Vice President Global Marketing Insights & Analytics.
Zoe is a passionate data enthusiast dedicated to transforming complex data into meaningful insights that empower informed decision-making. With a commitment to bridging the gap between raw data and actionable knowledge, her mission is to make data more accessible and understandable to everyone, regardless of their technical background.