With more than ten years of experience within the international music industry Helen Meyer has held various positions as freelancer and employee, including clients like Warner Music, Axel Springer or Creative Artists Agency.
Her career in music started as band manager, concert organiser and artist host at various German festivals such as Rocco del Schlacko and Maifeld Derby Festival.
Helen’s extensive background in music includes being involved in brand partnership campaigns for clients such as Samsung, Lovehoney Group, the production of BBC 6 Music Live Sessions with artists including Bloc Party, First Aid Kid, Johnny Marr and New Order, and project managing the international cross-media Smirnoff Sound Collective campaign, as well as music supervising spots for brands like Esprit. Leading the project “The Venue Berlin” and consulting Warner Music in the field of innovation has given Helen great access to the latest ideas and startups in the industry. Her focus when creating new campaigns always involves embracing and challenging new technologies. She currently works as Senior Experiential Marketing Manager for Jägermeister and is involved in all things events and music.